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	<title>Speaking Info &#187; connecting with the audience</title>
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	<description>Improve Your Public Speaking Skills &#38; Captivate the Audience</description>
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		<title>5 Reasons Why I Mingle with the Audience Before I speak &#8211; Part 1</title>
		<link>http://speakinginfo.com/reasons-to-mingle-with-audienc/</link>
		<comments>http://speakinginfo.com/reasons-to-mingle-with-audienc/#comments</comments>
		<pubDate>Sun, 25 Sep 2011 08:14:40 +0000</pubDate>
		<dc:creator>Arlen Busenitz</dc:creator>
				<category><![CDATA[connecting with the audience]]></category>
		<category><![CDATA[Mingling with the Audience]]></category>
		<category><![CDATA[public speaking skills]]></category>
		<category><![CDATA[public speaking tips]]></category>
		<category><![CDATA[Speak with Any Audience]]></category>

		<guid isPermaLink="false">http://www.speakinginfo.com/?p=1458</guid>
		<description><![CDATA[15 minutes till showtime. Most of the 35 business professionals were shuffling their notes, glancing at their cell phones, or looking ahead in bored silence. Though I was not expected to speak till the top of the hour, I dived into the crowd and started mingling. Starting with a person on the front row, I [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.speakinginfo.com/wp-content/uploads/2010/09/thumb_drinks_music1.png"><img class="alignleft size-full wp-image-1055" title="thumb_drinks_music" src="http://www.speakinginfo.com/wp-content/uploads/2010/09/thumb_drinks_music1.png" alt="" width="100" height="81" /></a>15 minutes till showtime. Most of the 35 business professionals were shuffling their notes, glancing at their cell phones, or looking ahead in bored silence. Though I was not expected to speak till the top of the hour, I dived into the crowd and started mingling. Starting with a person on the front row, I engaged in mini conversations with different individuals.</p>
<p>Using techniques from my book <a href="http://www.speakinginfo.com/conversationmagic" target="_blank">Conversation Magic</a>, I connected with about 8 different people. In part 2, we&#8217;ll look at how I do this. In this article we&#8217;ll look at 5 reasons why I mingle with the audience.</p>
<h3>Reason #1: Mingling Increases my Connection with the Audience</h3>
<p>My friend took a young lady out for coffee. Was it a fun evening? Nope. The conversation dragged and it felt like a piano and a guitar playing different music. Their was no connection. He cut the evening short and took her to a movie so he would not have to talk to her!</p>
<p>An audience who feels connected with the speaker listens attentively and the room is filled with energy. If there is weak or little connection, bother speaker and audience may wish they were at the movies!</p>
<p>By mingling with the audience, they will see you as a normal person and it will easier to connect on stage. Leave a great impression before and it will make it much easier to leave a great impression from the stage.</p>
<h3>Reason #2: Mingling Increases my Comfort Level and Reduces Anxiety</h3>
<p>I rarely experience public speaking fear due to using the principles in <a href="http://www.speakinginfo.com/arlenamazon">Speak with Confidence.</a> However, mingling puts me even more at ease.</p>
<p>A quick way to reduce public speaking fear is to spend time greeting the audience. I coach clients to stand at the door or go around greeting people. They report back how much it helps reduce anxiety and boost confidence.</p>
<h3>Reason #3: Mingling Increases my Likeability</h3>
<p>A year ago, I spent 10 minutes mingling with a crowd before a training workshop. Later I glanced at the reviews and several individuals mentioned, &#8220;He&#8217;s a likeable guy.&#8221;</p>
<p>If people like you as a person, they are much more apt to enjoy your message and ask you back. Spending time interacting before your speech will greatly increase your likeability.</p>
<h3>Reason #4:Mingling Increases my Ability to use Customized Humor and Content.</h3>
<p>Audiences love a customized presentation. One of my friends gets paid $5,000 a speech. He&#8217;ll mingle with the audience before the event or even the day prior so he can pick up info on what&#8217;s going on. If someone mentions the hotel rooms are small, he&#8217;ll work that aspect into the speech.</p>
<p>It&#8217;s like toppings on ice-cream. A small amount greatly enhances the experience of the audience.</p>
<h3>Reason #5:Mingling Allows Me to use People&#8217;s Names in the Presentation</h3>
<p>Use a person&#8217;s name in a positive way and they will enjoy the attention and everyone else will immediately pay attention. Work in people&#8217;s names. If they ask a question, refer back to them by name. Your status will quickly rise as a speaker.</p>
<p>Mingling is a powerful public speaking tip. It can be the difference between a good speaking experience and a great speaking experience.</p>
<p>All these reasons benefit me. However, they also benefit the audience even more so they get more out of my presentation.</p>
<p>Watch for part 2 on how to mingle with the audience.</p>
<div class="wp-about-author-containter-around" style="background-color:#fefeff;"><div class="wp-about-author-pic"><img alt='' src='http://1.gravatar.com/avatar/378e3a3665d708160c0aaeb50b966624?s=100&amp;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D100&amp;r=G' class='avatar avatar-100 photo' height='100' width='100' /></div><div class="wp-about-author-text"><h3><a href='http://speakinginfo.com/author/arlen/' title='Arlen Busenitz'>Arlen Busenitz</a></h3><p><span style="font-size: medium;">Arlen Busenitz is an experienced speaker with over 650 presentations. He is Author of several <a href="http://www.speakinginfo.com/sp" target="_blank">books, CD's,</a>and creator of <a href="http://www.speakinginfo.com/sp">Become a Better Speaker in One Evening™</a></span></p><p><a href='http://www.speakinginfo.com' title='Arlen Busenitz'>Website</a> - <a href='http://speakinginfo.com/author/arlen/' title='More posts by Arlen Busenitz'>More Posts</a> </p></div></div>]]></content:encoded>
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		<title>Tip #9 Does the Audience Feel like You are Speaking to them? &#8211; Part 2</title>
		<link>http://speakinginfo.com/tip-9-does-the-audience-feel-like-you-are-speaking-to-them-part-2/</link>
		<comments>http://speakinginfo.com/tip-9-does-the-audience-feel-like-you-are-speaking-to-them-part-2/#comments</comments>
		<pubDate>Fri, 16 Sep 2011 20:15:51 +0000</pubDate>
		<dc:creator>Arlen Busenitz</dc:creator>
				<category><![CDATA[90 Second Presentation Tips]]></category>
		<category><![CDATA[connecting with the audience]]></category>
		<category><![CDATA[Delivery Skills]]></category>
		<category><![CDATA[public speaking skills]]></category>
		<category><![CDATA[You / I ratior]]></category>
		<category><![CDATA[You statements]]></category>

		<guid isPermaLink="false">http://www.speakinginfo.com/?p=560</guid>
		<description><![CDATA[Yesterday, you learned the power of speaking to one person. Another powerful delivery tip is to use the word &#8220;you&#8221; Compare these two questions: &#8220;How many have been to New York City?&#8221; &#8220;Have you visited New York City?&#8221; The second question is much more personal and the audience member will feel like you are speaking [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.speakinginfo.com/wp-content/uploads/2010/01/open_book_nae_02.gif"><img class="alignleft size-full wp-image-436" title="speaking" src="http://www.speakinginfo.com/wp-content/uploads/2010/01/open_book_nae_02.gif" alt="" width="85" height="47" /></a>Yesterday, you learned the power of speaking to one person. Another powerful delivery tip is to use the word &#8220;you&#8221;</p>
<p>Compare these two questions:</p>
<p>&#8220;How many have been to New York City?&#8221;</p>
<p>&#8220;Have you visited New York City?&#8221;</p>
<p>The second question is much more personal and the audience member will feel like you are speaking to them. After asking this, you would pause to let people mentally answer yes or no.</p>
<p><strong>Presentation Tip #9: </strong><em>Use the word &#8220;You&#8221; frequently and reword general questions and statements.</em></p>
<p>Skim through your presentation and insert the word you when appropriate. When you get to a general statement or question, ask, &#8220;How would I word this if I was visiting with someone in the hallway.&#8221; Craig Valentine calls this the hall way test.</p>
<p>We would never say to someone in the hallway, &#8220;Who here has vacationed in Mexico?&#8221;</p>
<p>Instead we would say, &#8220;Have you vacationed in Mexico?&#8221;</p>
<p>Notice the difference?</p>
<p>Also watch out for what Darren Lacroix calls the &#8220;You / I ratio&#8221;. We should be using the word &#8220;You&#8221; much more than the word &#8220;I&#8221;.</p>
<p>Use the word &#8220;You&#8221; frequently and it&#8217;ll help you connect with and impact the audience.</p>
<div class="wp-about-author-containter-around" style="background-color:#fefeff;"><div class="wp-about-author-pic"><img alt='' src='http://1.gravatar.com/avatar/378e3a3665d708160c0aaeb50b966624?s=100&amp;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D100&amp;r=G' class='avatar avatar-100 photo' height='100' width='100' /></div><div class="wp-about-author-text"><h3><a href='http://speakinginfo.com/author/arlen/' title='Arlen Busenitz'>Arlen Busenitz</a></h3><p><span style="font-size: medium;">Arlen Busenitz is an experienced speaker with over 650 presentations. He is Author of several <a href="http://www.speakinginfo.com/sp" target="_blank">books, CD's,</a>and creator of <a href="http://www.speakinginfo.com/sp">Become a Better Speaker in One Evening™</a></span></p><p><a href='http://www.speakinginfo.com' title='Arlen Busenitz'>Website</a> - <a href='http://speakinginfo.com/author/arlen/' title='More posts by Arlen Busenitz'>More Posts</a> </p></div></div>]]></content:encoded>
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		<title>How to Get More Response from the Audience</title>
		<link>http://speakinginfo.com/response-from-the-audience/</link>
		<comments>http://speakinginfo.com/response-from-the-audience/#comments</comments>
		<pubDate>Sun, 11 Sep 2011 08:14:25 +0000</pubDate>
		<dc:creator>Arlen Busenitz</dc:creator>
				<category><![CDATA[connecting with the audience]]></category>
		<category><![CDATA[Speaking Tips]]></category>
		<category><![CDATA[Storytelling Techniques]]></category>
		<category><![CDATA[how to take questions and answers]]></category>
		<category><![CDATA[q & a session]]></category>
		<category><![CDATA[response from the audience]]></category>

		<guid isPermaLink="false">http://www.speakinginfo.com/?p=1512</guid>
		<description><![CDATA[Effective presentations are a two way street. You are delivering great content and they are responding through nonverbal and verbal clues that they are listening. Heads nodding, people whispering &#8220;yes&#8221;, or individuals responding to your questions are all signs they are in tune and tracking with you. Are there things we can do as speakers [...]]]></description>
			<content:encoded><![CDATA[<p>Effective presentations are a two way street. You are delivering great content and they are responding through nonverbal and verbal clues that they are listening. Heads nodding, people whispering &#8220;yes&#8221;, or individuals responding to your questions are all signs they are in tune and tracking with you.</p>
<p>Are there things we can do as speakers to encourage response? Yes. Here are six ways to connect with the audience and elicit responses.</p>
<h3>Play Music Ahead of Time</h3>
<p>Pop in a motivational music CD and have it playing as people enter the room. Turn it up enough so people have to talk a little louder. This raises the energy in the room. Darren Lacroix taught me this and it is very effective. Seek to use music with no words.</p>
<p>Movies use music to significantly alter your mood. You can do the same to prepare people for your presentations.</p>
<h3>Plant Questions</h3>
<p>Getting the first question from the audience can be like pulling teeth. Help this process by giving out a couple questions to different people. Make them good questions that relate to your speech. Instruct these individuals to ask them within 10 seconds of the Q/A period staring, unless someone jumps in first. This will get ball rolling.</p>
<h3>Start with a Personal Story</h3>
<p>Start with a personal story that the audience can relate to. This helps connect you with the audience.</p>
<h3>Give Out Free Gifts</h3>
<p>&#8220;I have a question for you. There are several good answers, but one I am looking for. The person who gives that answer will get a free copy of my book.&#8221;</p>
<p>I recently tried this and it was like offering free lemonade on a hot day. Responses came flying in. The first person gave the answer I was looking for but I took 4 more answers, before I gave her the book.</p>
<h3>Tell People Ahead of Time there will be Q&amp;A</h3>
<p>Let people know they will have a chance to ask questions and they will have time to think of them.</p>
<p><strong>Don&#8217;t Wring Question out of the Crowd</strong></p>
<p>After washing dishes my mom would wring out the dish rag. She would squeeze it to get every last drop of water out so that it could dry.</p>
<p>Sometimes as speakers we can do the same to our audience.We try to wring out questions from the crowd. Avoid long pauses and continually saying &#8220;Any Questions.&#8221;</p>
<p>&#8220;Surly you got questions.&#8221;</p>
<p>Not good.</p>
<p>By the way, never, never end with a Q/A session. Instead put the Q/A before the 5 minute conclusion. You want to control what people hear in the last five minutes.</p>
<p>Lets wrap this up.</p>
<p>One weekend I was doing several workshops. With one group I used these techniques and the other group I did not. The difference was tremendous. Use a few of these public speaking or workshop tips and you&#8217;ll get more response from the audience.</p>
<div class="wp-about-author-containter-around" style="background-color:#fefeff;"><div class="wp-about-author-pic"><img alt='' src='http://1.gravatar.com/avatar/378e3a3665d708160c0aaeb50b966624?s=100&amp;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D100&amp;r=G' class='avatar avatar-100 photo' height='100' width='100' /></div><div class="wp-about-author-text"><h3><a href='http://speakinginfo.com/author/arlen/' title='Arlen Busenitz'>Arlen Busenitz</a></h3><p><span style="font-size: medium;">Arlen Busenitz is an experienced speaker with over 650 presentations. He is Author of several <a href="http://www.speakinginfo.com/sp" target="_blank">books, CD's,</a>and creator of <a href="http://www.speakinginfo.com/sp">Become a Better Speaker in One Evening™</a></span></p><p><a href='http://www.speakinginfo.com' title='Arlen Busenitz'>Website</a> - <a href='http://speakinginfo.com/author/arlen/' title='More posts by Arlen Busenitz'>More Posts</a> </p></div></div>]]></content:encoded>
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		<title>Best Public Speaking Tip for Connecting with the Audience</title>
		<link>http://speakinginfo.com/best-public-speaking-tip-for-connecting-with-the-audience/</link>
		<comments>http://speakinginfo.com/best-public-speaking-tip-for-connecting-with-the-audience/#comments</comments>
		<pubDate>Fri, 19 Aug 2011 20:15:44 +0000</pubDate>
		<dc:creator>Arlen Busenitz</dc:creator>
				<category><![CDATA[Delivery Skills]]></category>
		<category><![CDATA[best public speaking tips]]></category>
		<category><![CDATA[connecting with the audience]]></category>
		<category><![CDATA[eye contact]]></category>
		<category><![CDATA[how to connect with the audience]]></category>

		<guid isPermaLink="false">http://www.speakinginfo.com/?p=151</guid>
		<description><![CDATA[As a speaker we want to connect with the audience. We want them to feel like we are speaking to each person and having a conversation with them. How do we connect with the audience? This video will show you one of the best public speaking tips for connecting with the audience. [youtube]http://www.youtube.com/watch?v=kmNy0PqPbkY[/youtube] Feel free [...]]]></description>
			<content:encoded><![CDATA[<p>As a speaker we want to connect with the audience. We want them to feel like we are speaking to each person and having a conversation with them.</p>
<p>How do we connect with the audience? This video will show you one of the best public speaking tips for connecting with the audience.</p>
<p>[youtube]http://www.youtube.com/watch?v=kmNy0PqPbkY[/youtube]</p>
<p>Feel free to comment!</p>
<p>(C) Arlen Busenitz. All Rights Reserved</p>
<p><a href="http://www.speakinginfo.com">http://www.speakinginfo.com</a></p>
<div class="wp-about-author-containter-around" style="background-color:#fefeff;"><div class="wp-about-author-pic"><img alt='' src='http://1.gravatar.com/avatar/378e3a3665d708160c0aaeb50b966624?s=100&amp;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D100&amp;r=G' class='avatar avatar-100 photo' height='100' width='100' /></div><div class="wp-about-author-text"><h3><a href='http://speakinginfo.com/author/arlen/' title='Arlen Busenitz'>Arlen Busenitz</a></h3><p><span style="font-size: medium;">Arlen Busenitz is an experienced speaker with over 650 presentations. He is Author of several <a href="http://www.speakinginfo.com/sp" target="_blank">books, CD's,</a>and creator of <a href="http://www.speakinginfo.com/sp">Become a Better Speaker in One Evening™</a></span></p><p><a href='http://www.speakinginfo.com' title='Arlen Busenitz'>Website</a> - <a href='http://speakinginfo.com/author/arlen/' title='More posts by Arlen Busenitz'>More Posts</a> </p></div></div>]]></content:encoded>
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		<title>7 Surprising Speaking Tips for Audiences with Short Attention Spans</title>
		<link>http://speakinginfo.com/speaking-tips-for-audiences-with-short-attention-spans/</link>
		<comments>http://speakinginfo.com/speaking-tips-for-audiences-with-short-attention-spans/#comments</comments>
		<pubDate>Thu, 21 Jul 2011 13:45:38 +0000</pubDate>
		<dc:creator>Arlen Busenitz</dc:creator>
				<category><![CDATA[Improving Public Speaking Skills]]></category>
		<category><![CDATA[Speaking Tips]]></category>
		<category><![CDATA[Storytelling Techniques]]></category>
		<category><![CDATA[connecting with the audience]]></category>
		<category><![CDATA[hold attention]]></category>
		<category><![CDATA[improve public speaking skills]]></category>
		<category><![CDATA[short attention span]]></category>
		<category><![CDATA[speaking to junior-highers]]></category>
		<category><![CDATA[tell a story make a point]]></category>
		<category><![CDATA[tell a story make points]]></category>

		<guid isPermaLink="false">http://speakinginfo.com/?p=1557</guid>
		<description><![CDATA[Last week I spoke to a group of junior-highers twice a day for five days. As you know junior-highers have a short attention span. A distraction or three sentences of boring content can cause the attention to be diverted away from the speaker. The great thing about kids this age is that we know if [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://speakinginfo.com/wp-content/uploads/2011/07/322082_you_might_want_to_let_go___21.jpg"><img class="alignleft size-thumbnail wp-image-1560" title="short attention span" src="http://speakinginfo.com/wp-content/uploads/2011/07/322082_you_might_want_to_let_go___21-150x150.jpg" alt="" width="150" height="150" /></a>Last week I spoke to a group of junior-highers twice a day for five days.</p>
<p>As you know junior-highers have a short attention span. A distraction or three sentences of boring content can cause the attention to be diverted away from the speaker.</p>
<p>The great thing about kids this age is that we know if we have have attention and if we have lost it. Adults may be polite and still pretend to listen, but kids often let you know through body language when they are no longer paying attention.</p>
<p>To make this situation more challenging, I spoke in an open air building with a roof and open sides. Bugs buzzing, heat simmering, and tired campers all led to a greater challenge to hold attention.</p>
<p>To keep attention with this kind of audience and any audience, I seek to use the 7 speaking tips below.</p>
<h3><strong>Tip #1:</strong> Tell a Story, Make a Point</h3>
<p>Have you noticed the following.  A speaker is droning on and on, but then says, &#8220;5 years ago I was walking behind my house&#8230;&#8221; Attention gets snapped back.</p>
<p>Stories, even poorly told stories, hold attention and quickly grab attention.</p>
<p>In addition to giving a healthy dose of stories, I keep some in reserve. I may need to tap into them when attention wanes.</p>
<p>Keep the stories coming and the attention will stay glued to you.</p>
<h3><strong>Tip #2:</strong> Tell a Story, Make a Point</h3>
<p>I heard one speaker mesmerize the audience with dozens of personal stories. Later, I turned to my brother-in-law and asked, &#8220;What was the point?&#8221;</p>
<p>Where was the life changing content? Where were the tips or truth that we could hang our hat on and improve our life?</p>
<p>There were none.</p>
<p>Have a main point with every story. You may make the point and then tell the story. Or you may tell the story and then make the point. Just have a point.</p>
<p>A couple examples from this week:</p>
<p>- Story about nearly failing 7&#8242;th grade in school.</p>
<p>- Point: <strong>Stop blaming, start changing.</strong></p>
<p>- Story about starting my rock business and nearly quitting.&#8217;</p>
<p>- Point: <strong>Keep on Driving</strong></p>
<p>Tell stories and add points.</p>
<h3><strong>Tip #3:</strong> Tell a Story, Make a Point</h3>
<p>Outlines. Our English teachers railed on the importance of having an outline. Speech coaches do the same.</p>
<p>I push the Speech Tree™ in <a href="http://www.speakinginfo.com/speaker/">Become a Better Speaker in One Evening.</a>  It allows people to quickly create speeches.</p>
<p>However, just throwing main points out is like tossing  your coat against the wall and expecting it to stay there. It won&#8217;t. It&#8217;ll slide right down and the points will zip past the audience with next to zero retention.</p>
<p>If we package the point with a story, that story acts like a hook. The points are retained and remembered.</p>
<h3><strong>Tip #4:</strong> Tell a Story, Make a Point</h3>
<p>Great speakers use this formula.</p>
<p>Jesus used it with his <a href="http://www.biblegateway.com/passage/?search=Luke+15%3A11-32&amp;version=NIV">parables</a>. Mark Twaine used it. Bill Gove, the father of Professional Speaking, popularized the the phrase.</p>
<p>My father always told me, &#8220;Find out what works and do it.&#8221; This formula works. Use it.</p>
<h3><strong>Tip #5:</strong> Tell a Story, Make a Point</h3>
<p>Do these stories have to be complex? Nope.</p>
<p>Patricia Fripp said, &#8220;It is better to tell a simple story well, than a complex story poorly.&#8221;</p>
<p>Write down a past experience from your life every day for a month. Now you have 30 stories.</p>
<h3><strong>Tip #6:</strong> Tell a Story, Make a Point</h3>
<p>Many speakers bury their head in their notes and rarely come up for air. By telling stories, especially personal ones, you can easily tell them from memory.</p>
<p>On your little note card just list:</p>
<p>Story:<br />
Point:<br />
Link:<br />
Story:<br />
Point:<br />
Link:</p>
<p>You can look like a pro and use minimal notes.</p>
<h3><strong>Tip #7</strong>: Tell a Story, Make a Point</h3>
<p>Stories stick in our minds like a glue trap to cats fur (I know from experience). If the point is properly attached to the story, the point will stick also.</p>
<p>I still remember stories speakers shared from ten years ago. Many of the points are still stuck in my mind.</p>
<p>You can become a speaker who holds attention and has a sticky message. Learn more by reading <a href="http://www.amazon.com/gp/product/1400064287/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&amp;tag=convehelp-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=1400064287">Made to Stick.</a></p>
<p><strong>Lets wrap this up.</strong></p>
<p>Many audiences have short attention spans. You can hold attention and communicate effective by using these 7 tips and telling a story  and making a point.</p>
<div class="wp-about-author-containter-around" style="background-color:#fefeff;"><div class="wp-about-author-pic"><img alt='' src='http://1.gravatar.com/avatar/378e3a3665d708160c0aaeb50b966624?s=100&amp;d=http%3A%2F%2F1.gravatar.com%2Favatar%2Fad516503a11cd5ca435acc9bb6523536%3Fs%3D100&amp;r=G' class='avatar avatar-100 photo' height='100' width='100' /></div><div class="wp-about-author-text"><h3><a href='http://speakinginfo.com/author/arlen/' title='Arlen Busenitz'>Arlen Busenitz</a></h3><p><span style="font-size: medium;">Arlen Busenitz is an experienced speaker with over 650 presentations. He is Author of several <a href="http://www.speakinginfo.com/sp" target="_blank">books, CD's,</a>and creator of <a href="http://www.speakinginfo.com/sp">Become a Better Speaker in One Evening™</a></span></p><p><a href='http://www.speakinginfo.com' title='Arlen Busenitz'>Website</a> - <a href='http://speakinginfo.com/author/arlen/' title='More posts by Arlen Busenitz'>More Posts</a> </p></div></div>]]></content:encoded>
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